It's been a busier-than-expected week, but quite productive. I managed to get a whole bunch of pieces finally finished - mostly cutting hanging threads, putting buttons on, that kind of thing; also updated nisseworks' Facebook page with photos and some links to my work so it's not quite so blank; and ventured full steam ahead into the world of custom work.
Taking on four custom orders in the last week has opened a new venue for revenue (ooh, rhyming), one that I had considered, but decided against because I thought it would just lead to headaches. Well, after almost 6 months of my Etsy shop being open and only selling 3 pieces, it's probably time to start looking at other ways to use my creative skills to help pay the bills.
Hence, my Cargoh shop. Let me just say that Cargoh is awesome. Just awesome. Sure there were a few hiccups earlier this month with the jurying and eliminating sellers and all that, but they've come out ahead. I like being part of Cargoh and hope that it succeeds, and I'd think that even if I wasn't a seller there. It's got a very close-knit feeling to it, unlike some other online venues that make the seller feel like they're just a cash cow for the owners.
Then there's the request for a quote to do up some wedding invitations which came right out of the blue. Back in January, I had given Keith a stack of flyers to post up around town and pass on to people he thought might be interested. He dropped by a small wedding boutique here and they were quite happy to take 200 smaller flyers to put in the goody bags they gave to prospective brides. Fast forward 8 months, and I get an email from a bride-to-be... so I sent her a quote and a basic outline of what she can expect/what I need from her and I'm hoping to hear from her within the next week or so. I had assumed that the boutique just stopped handing them out or no one was interested, but lo and behold, someone is. Hopefully.
August has been the month I didn't expect, but hoped for. I've been really busy coming up with new designs, trying new promotional ideas, doing research, as well as selling and taking orders. Keith is leaving for a week on Saturday and I'm planning on taking some time while he's gone to figure out where I should take this little business of mine next. I've got a couple of ideas - like the paper/digital design line that I'm 99% sure I'm going to launch in the next month - simmering away, but need to figure out how to get them out of my head and into action. I know that I'm farther ahead today than I was a month ago, which is all anyone can really hope for... I just need to keep the momentum going for the rest of the year.
Showing posts with label promotion. Show all posts
Showing posts with label promotion. Show all posts
8.19.2010
8.05.2010
I like it... I really, really like it
I finally broke down and got a Facebook page for nisseworks. It's still a work-in-progress, but feel free to stop by and 'like' it (oh, that sounds so cheesy...).
I'll be using it to keep people updated on what's going on with my business and projects I'm working on and maybe, if we're lucky, holding some giveaways and contests.
So, yes... please 'like' (*rollseyes*) my page. You won't regret it... at least I don't think you will :)
I'll be using it to keep people updated on what's going on with my business and projects I'm working on and maybe, if we're lucky, holding some giveaways and contests.
So, yes... please 'like' (*rollseyes*) my page. You won't regret it... at least I don't think you will :)
Labels:
advertising,
etsy,
facebook,
promotion
6.16.2010
Swallowing the bitter pill

There are a few things in life that drive me absolutely nuts: stupid people; drivers who don't use their turn signals; rudeness; and shortsighted, blame-everyone-but-me, ignorant (but not in the 'stupid' definition, because stupid people have their own reasons for garnering my head-shaking and eye-rolling) twits.
Things - sales, views, whatever - at Etsy have apparently been in upheaval for the last few months. I wouldn't know because I stocked my shop the day after the proverbial shit hit the fan. What that proverbial shit is, I have no idea... still. I'm not going to throw around accusations or spread rumours, but some sellers are quite upset with how Etsy runs their website.
Why?
I haven't got a bloody clue. I don't have a problem with how Etsy runs their website and, as an extension, their business. Or their office.
No business is perfect, including our own personal businesses. Or Etsy. Just because we give them money (20¢/listing, every 4 months, and 3.5% per sale) to essentially give us some space on their server to upload photos and try to sell our products does not mean we - the sellers - have any right to butt our noses into how things run.
I give lots of businesses money all the time. I give the government money all the time. I have absolutely no say in how they operate, no matter how inefficient or shoddily I think they are doing so. I certainly do not think that when I book a table at a craft show that I should be able to tell the co-ordinators how to set things up, how to promote, or go crying to them at the end of the show accusing them of 'not holding up their end of the deal' (that's not a quote from an Etsy forum post, as far as I know, it's just something I wanted to put in quotes for emphasis) because I didn't sell enough or anything.
Nope, the only person responsible for making sure my products sell is me. And me alone. There is no rule that Etsy is the only place you can sell your home/handmade products or vintage pieces or supplies online. It may be the most popular, but it is certainly not the only. There's Artfire and Zibbet and even eBay, just to name a few. But if you want to be 'noticed', you go with Etsy.
Am I happy with my experience with Etsy so far? Yeah. I still haven't sold anything, but I will. Do I think Etsy is doing a good job? Sure, but I'm just a customer (and that's what a lot of people forget). Do I think they could do more to help the sellers (and even buyers) to get the most out of their experience with Etsy? Of course, but what business can't improve their customer relations on some level?
Not everyone is going to be happy with change (or what they perceive as a lack of change), but oh lord, the way some people go on in the Etsy forums, you'd think that the world was ending because the admin chose to use black pens over blue without consulting the sellers first. (Totally random, made-up example, just to help prove a point.)
I'll close with this: if you aren't happy with the results of what you're paying for, be it Etsy or a mortgage provider or a shoe brand, MOVE ON. How much energy can one waste bitching all the time? Based on what I read on forums (and this applies to ALL forums, not just Etsy), a lot... like life-sucking amounts of energy. I'd hate to be one of those people.
Tomorrow, I'm going to *hopefully* create a few new pieces to list in my shop, because I want to. And then I'm going to work on improving my shop and making my brand more effective, which may, in turn, bring me a sale. I may also keep researching new products to work on for the craft shows I'm entering this fall. All depends on time and organization, something we all know I'm deficient in :)
But it's what I have to do to improve my business so I can be successful... and if I don't do any of that and continue to not do any of that and then wonder why I have no one looking at my work or any interest at all in my work, the only person I can blame is me. No one else. Maybe some people need to start taking responsibility for themselves and stop blaming everyone else.
(the photo? yeah, no relation to the post at all...but it is the second year in a row I got a shot of a bee in that plant. woo, me.)
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